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ONEOUT Creative

52 Cool Facts About Social Media!

Hi all!

As social media continues to gain acceptance as a bona-fide communications platform, I thought it might be fun to have a cool fact about it for every week of the year.

So, here are ten facts about the five most well-known social media outlets – Facebook, Twitter, LinkedIn, YouTube and blogging – with two more bonus facts thrown in just for fun. (And to get to the figure of a fact a week for a year).

Enjoy!

52 cool facts about social media - FacebookFacebook

1. The average Facebook user has 130 friends.
2. More than 25 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) is shared each month.
3. Over 300,000 users helped translate the site through the translations application.
4. More than 150 million people engage with Facebook on external websites every month.
5. Two-thirds of comScore’s U.S. Top 100 websites and half of comScore’s Global Top 100 websites have integrated with Facebook.
6. There are more than 100 million active users currently accessing Facebook through their mobile devices.
7. People that access Facebook via mobile are twice as active than non-mobile users (think about that when designing your Facebook page).
8. The average Facebook user is connected to 60 pages, groups and events.
9. People spend over 500 billion minutes per month on Facebook.
10. There are more than 1 million entrepreneurs and developers from 180 countries on Facebook.

Statistics from Facebook press office.

52 cool facts about social media - TwitterTwitter

11. Twitter’s web platform only accounts for a quarter of its users – 75% use third-party apps.
12. Twitter gets more than 300,000 new users every day.
13. There are currently 110 million users of Twitter’s services.
14. Twitter receives 180 million unique visits each month.
15. There are more than 600 million searches on Twitter every day.
16. Twitter started as a simple SMS-text service.
17. Over 60% of Twitter use is outside the U.S.
18. There are more than 50,000 third-party apps for Twitter.
19. Twitter has donated access to all of its tweets to the Library of Congress for research and preservation.
20. More than a third of users access Twitter via their mobile phone.

Statistics from Twitter and the Chirp Conference.

52 cool facts about social media - LinkedInLinkedIn

21. LinkedIn is the oldest of the four sites in this post, having been created on May 5 2003.
22. There are more than 70 million users worldwide.
23. Members of LinkedIn come from more than 200 countries from every continent.
24. LinkedIn is available in six native languages – English, French, German, Italian, Portuguese and Spanish.
25. Oracle’s Chief Financial Officer, Jeff Epstein, was headhunted for the position via his LinkedIn profile.
26. 80% of companies use LinkedIn as a recruitment tool.
27. A new member joins LinkedIn every second.
28. LinkedIn receives almost 12 million unique visitors per day.
29. Executives from all Fortune 500 companies are on LinkedIn.
30. Recruiters account for 1-in-20 LinkedIn profiles.

Statistics from LinkedIn press centre and SysComm International.

52 cool facts about social media - YouTubeYouTube

31. The very first video uploaded was called “Me at the Zoo”, on 23rd April 2005.
32. By June 2006, more than 65,000 videos were being uploaded every day.
33. YouTube receives more than 2 billion viewers per day.
34. Every minute, 24 hours of video is uploaded to YouTube.
35. The U.S. accounts for 70% of YouTube users.
36. Over half of YouTube’s users are under 20 years old.
37. You would need to live for around 1,000 years to watch all the videos currently on YouTube.
38. YouTube is available in 19 countries and 12 languages.
39. Music videos account for 20% of uploads.
40. YouTube uses the same amount of bandwidth as the entire Internet used in 2000.

Statistics from YouTube press centre.

52 cool facts about social media - BloggingBlogging

41. 77% of Internet users read blogs.
42. There are currently 133 million blogs listed on leading blog directory Technorati.
43. 60% of bloggers are between the ages 18-44.
44. One in five bloggers update their blogs daily.
45. Two thirds of bloggers are male.
46. Corporate blogging accounts for 14% of blogs.
47. 15% of bloggers spend 10 hours a week blogging.
48. More than half of all bloggers are married and/or parents.
49. More than 50% of bloggers have more than one blog.
50. Bloggers use an average of five different social sites to drive traffic to their blog.

Statistics from Technorati’s State of the Blogosphere 2009.

Bonus Facts

51. 90% of Internet users know at least one social network.
52. The average social user has 195 friends.

Statistics from Online Media Gazette.

So there you have it – a fact for every week of the year, just in case you need it for your next presentation or tweet-up, and want to let folks know why social media isn’t so dorky after all. And as an added bonus, here are some ways you can use these stats for your business’s strategy.

(All content provided from Danny at http://dannybrown.me/2010/07/03/cool-facts-about-social-media/ )

Cheers!

ONEOUT Creative
www.oneoutcreative.com
www.twitter.com/ONEOUT_Creative
www.facebook.com/pages/Oneout-creative/143761802324556?ref=ts

 

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Thanks,

ONEOUT Creative
http://www.oneoutcreative.com

Social Media is a Revolution!

I am literally fasinated by how quickly social media has grown and is now considered to be a revolution. There are facts everywhere on the internet supporting this claim (just look at the recent meteoric rise of Facebook alone).

Below are some VERY interesting statistics to highlight that social media isn’t a fad, it’s a fundamental shift in the way we communicate.

STATISTICS:

  • By 2010 Gen Y will outnumber Baby Boomers….96% of them have joined a social network
  • Social Media has overtaken porn as the #1 activity on the Web
  • 1 out of 8 couples married in the U.S. last year met via social media
  • Years to Reach 50 millions Users:  Radio (38 Years), TV (13 Years), Internet (4 Years), iPod (3 Years)…Facebook added 100 million users in less than 9 months…iPhone applications hit 1 billion in 9 months.
  • If Facebook were a country it would be the world’s 4th largest between the United States and Indonesia (note that Facebook is now creeping up – recently announced 300 million users)
  • Yet, some sources say China’s QZone is larger with over 300 million using their services (Facebook’s ban in China plays into this)
  • comScore indicates that Russia has the most engage social media audience with visitors spending 6.6 hours and viewing 1,307 pages per visitor per month – Vkontakte.ru is the #1 social network
  • 2009 US Department of Education study revealed that on average, online students out performed those receiving face-to-face instruction
  • 1 in 6 higher education students are enrolled in online curriculum
  • % of companies using LinkedIn as a primary tool to find employees….80%
  • The fastest growing segment on Facebook is 55-65 year-old females
  • Ashton Kutcher and Ellen Degeneres (combined) have more Twitter followers than the  population of Ireland, Norway, or Panama.  Note I have adjusted the language here after someone pointed out the way it is phrased in the video was difficult to determine if it was combined.
  • 80% of Twitter usage is outside of Twitter…people update anywhere, anytime…imagine what that means for bad customer experiences?
  • Generation Y and Z consider e-mail passé…In 2009 Boston College stopped distributing e-mail addresses to incoming freshmen
  • What happens in Vegas stays on YouTube, Flickr, Twitter, Facebook…
  • The #2 largest search engine in the world is YouTube
  • Wikipedia has over 13 million articles…some studies show it’s more accurate than Encyclopedia Britannica…78% of these articles are non-English
  • There are over 200,000,000 Blogs
  • 54% = Number of bloggers who post content or tweet daily
  • Because of the speed in which social media enables communication, word of mouth now becomes world of mouth
  • If you were paid a $1 for every time an article was posted on Wikipedia you would earn $156.23 per hour
  • Facebook USERS translated the site from English to Spanish via a Wiki in less than 4 weeks and cost Facebook $0
  • 25% of search results for the World’s Top 20 largest brands are links to user-generated content
  • 34% of bloggers post opinions about products & brands
  • People care more about how their social graph ranks products and services  than how Google ranks them
  • 78% of consumers trust peer recommendations
  • Only 14% trust advertisements
  • Only 18% of traditional TV campaigns generate a positive ROI
  • 90% of people that can TiVo ads do
  • Hulu has grown from 63 million total streams in April 2008 to 373 million in April 2009
  • 25% of Americans in the past month said they watched a short video…on their phone
  • According to Jeff Bezos 35% of book sales on Amazon are for the Kindle when available
  • 24 of the 25 largest newspapers are experiencing record declines in circulation because we no longer search for the news, the news finds us.
  • In the near future we will no longer search for  products and services they will find us via social media
  • More than 1.5 million pieces of content (web links, news stories, blog posts, notes, photos, etc.) are shared on Facebook…daily.
  • Successful companies in social media act more like Dale Carnegie and less like David Ogilvy Listening first, selling second
  • Successful companies in social media act more like party planners, aggregators, and content providers than traditional advertiser
  •  

    This information was written by Erik Qualman and taken from the website http://socialnomics.net/2009/08/11/statistics-show-social-media-is-bigger-than-you-think/

    We hope you have enjoyed these stats as much as we found them interesting!

    Thanks,

    ONEOUT Creative
    http://www.oneoutcreative.com